Well, hi there!
I’m Alex, a multidisciplinary, award-winning Design and Creative Director with global experience leading creative and strategy across design, branding, UX/UI, art direction, and illustration.
I’m driven by curiosity and a love for design that feels human, thoughtful, and culturally relevant. I turn complex ideas into distinctive, meaningful experiences that connect with people and move the needle. Whether it’s leading a rebrand, building out a visual system, crafting experiences, or mentoring creatives, I like to stay hands-on and intentional with every project.
I’ve built a career solving wide-ranging design and creative problems for some of the world’s most loved brands and AAA games that have a story to tell! This includes The Sims, Electronic Arts (EA), PlayStation, Siemens, Yoco, Oreo, Cadbury, Mazda, Nedbank, Exclusive Books, and more.
Looking to collaborate, gush over floofs, or have a virtual coffee? Feel free to say hi: sandy.pearl.adler@gmail.com